Basically Bush Ltd

Possum Fur Merchants
New Zealand

Basically Bush purchases possum fur from independent hunters. Our primary focus is to support and ensure that the industry is profitable for them.


Built on New Zealand craftsmanship

A passion for

natural fibre

Founded in 1998 by husband-and-wife team Sue and Steve Boot, Basically Bush began as a small New Zealand business focused on collecting possum fibre for possum-merino yarn production.

Our experienced team is committed to maintaining exceptional standards across every stage of the process to ensure our customers receive premium products every time.

Supporting hunters

At Basically Bush, we remain committed to ensuring there are ongoing opportunities for new entrants while continuing to support those already established in the industry.

Quality products

Possum fur is one of New Zealand’s most versatile and luxurious natural fibres. It is lightweight, warm, durable, and suitable for a wide range of applications.

Industry experience

Whether you are new to the industry or have years of experience, Basically Bush is here to support your success.

Hunters

Basically Bush values the hard work, skill, and commitment of New Zealand’s possum hunters and harvesters. We understand that successful harvesting requires dedication, organisation, and professionalism, and we are committed to supporting our suppliers every step of the way.

Our agent network

Our agents play an important role in maintaining strong relationships with hunters and ensuring high-quality standards are met across the supply chain.

  • Local collection and support

  • Practical industry advice

  • Strong communication and relationships

  • Access to a trusted and established network

Office hours

Monday, Wednesday & Friday: 8am – 12pm

Tuesday & Thursday: 8am – 3pm

Connect with us

Follow us on Facebook for the latest news and up-to-date changes.

027 477 2870

© Copyright 2026. Basically Bush Limited. All rights reserved.

Privacy Policy

Terms and Conditions